Shake Shack: Bourbon Salted Honey Shake

One of the core tenants of the Shake Shack brand is being an asset to each store’s local neighborhood. Special, regional menu items are featured throughout the country to celebrate each shack, including the Bourbon Salted Honey Shake in Kentucky. I took the advertising materials from concepting to the print stage for this shake’s campaign.

 

Client: Shake Shack

Role: Art Direction & Design

Credits:
Art Director: Cathie Urushibata & Kearney Sneath
Photography: Cheyenne Cohen
Food & Prop Styling: Mandy Maxwell
Copywriting: Kevin Gallagher

 

Mockup photo by Tim Gillies

Mockup photo by Tim Gillies